Vegan Sausage Rolls are Good for Business

Vegan Sausage Rolls are Good for Business

Vegan sausage rolls

Greggs is riding success of the vegan sausage roll with a profit jump.

Vegan sausage rolls lured more people into the bakery stores of Britain’s Greggs, helping drive a 58% first half profit rise as they also snapped up coffees, sandwiches, and cakes. 

Greggs launched its vegan roll, with a filling made from protein-based Quorn after a customer campaign, and its arrival was enthusiastically greeted on social media with the bakery / food-to-go retailer initially racing to meet demand…